What is...

• Standards Compliance
• User Experience
• Accessibility
• Scalability
• SEO
• SEM
• Graceful Degradation
• Performance

• Standards compliance, as it relates to web, is the the practice of adhering to predefined standards governed by the W3C and other standards organizations.
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• User experience (UX) represents the perception left in someone’s mind following a series of interactions between people, devices, and events – or any combination thereof.
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• Web accessibility means that people with disabilities can perceive, understand, navigate, and interact with the Web, and that they can contribute to the Web. The standards for accessibility are called the WCAG.
  Source: w3.org
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• Scalability is a desirable property of a system, a network, or a process, which indicates its ability to either handle growing amounts of work in a graceful manner or to be readily enlarged.
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• Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines organically / naturally using semantic HTML code, and following standards.
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• Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion.
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• Degradation of a system in such a manner that it continues to operate, but provides a reduced level of service rather than failing completely.
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• Performanace refers to the speed or effectiveness of a computer, network, software program or device.
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There are a few concepts that are really helpful to know and understand before beginning a project with any web development company.

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